When Hyundai announced a few years ago would have been the design of several luxury models with an eye toward shipping these cars to highly competitive market in North America and Europe, most fans were immediately criticized the Korean automobile manufacturer in this decision. The criticism had little to do with Hyundai to build the capacity of these vehicles – they have done for years, but keep in Korea – rather, the manufacturer expects to sell these cars insponsored by Hyundai.
And 'how to sell a Cadillac Chevy dealership.
Despite the criticism, Hyundai has taken the lead and has introduced its Genesis flagship sedan in the U.S. and will immediately follow the car with the Genesis Coupe. Like it or not, Hyundai goes high-end with a car that is surprisingly luxurious and undercut its competitors by thousands of dollars.
The 2009 Hyundai Genesis Sedan
Hyundai's most popularin the viewfinder, as it rolls on the Genesis. The Cadillac CTS, Lexus ES, Chrysler 300 and are only some of rivals, as quoted by Hyundai Genesis. Other Audi, BMW, Mercedes, Infiniti and Acura are also an easy target, and are the owners of these models which could persuade to consider the Hyundai Genesis. Even if it fails, Hyundai is convinced that a number of Toyota, Nissan, Volkswagen, Ford, Dodge, Chevrolet and the owners would not mind paying a little 'thousand dollars more to get quality at a price of Pontiac Cadillac.
Two engines are available to buyers Genesis: 3.8L V6 or 4.6L V8 a powerful 375 horsepower. The engine of the latter, but not quite frugal gas, is offered to appeal to luxury car buyers who expect a lot of power and are willing to pay for it.
Genesis' rear-wheel drive platform is also consistent with what buyers want a luxury car. These types of cars are regularly tested on the famous GermanNürburgring (also known as the "Ring"), where they are tested and graded on their performance. I have not received word yet if the Genesis has been tested, but were it not that you can expect from Hyundai to join Porsche, Cadillac, BMW, Saleen, Infiniti, Mercedes, and other manufactured goods the very near future.
Genesis is that the luxury
Beyond the choice of engine (each is mated to a six-speed automatic), theGenesis is all luxury Some of its features include high:. Four-wheel anti-lock brakes with brake assist, electronic stability control, traction control, front and side airbags mounted, adaptive lighting, all power, driver information system, camera reverse gear, leather everywhere, wood grain trim, etc.
The style of Genesis, as a previous generation Mercedes (or could be infinite?), But with a base price of $ 32,250, the price is more than ten thousand dollarsless than comparable models.
Self-criticism is just to get my hands on Genesis and giving the car are critical acclaim. Clearly, Hyundai Genesis has passed, but a potentially fatal flaw, you can: buyers will flock to a value-oriented cars like the Hyundai Genesis or will pay more for the prestige of owning a BMW, Lexus or Mercedes? Time will tell, it will be interesting to see how consumers react.
(Source: The Auto Writer)